Dr. Christophe Morin has more than 30 years of experience in neuroscience, cognitive psychology, media psychology, positive psychology, consumer research, branding, sales, management, business, and personal development. Before co-founding SalesBrain in 2002, Dr. Morin was Chief Marketing Officer with RStar Networks, a publicly traded company that created the largest private network ever deployed for US schools. Before that, Dr. Morin was the Chief Learning Officer of Grocery Outlet, the largest grocery remarketer in the world. Dr. Morin has made multiple radio and TV appearances worldwide and is the author of five books, including The Serenity Code (2020) and The Persuasion Code (2018), already available in 11 languages. Dr. Morin holds a BA in marketing, an MBA from Bowling Green State University, an MA and Ph.D. in Psychology from Fielding Graduate University in Santa Barbara, California. Dr. Morin is an adjunct faculty professor of Media Neuroscience at Fielding. Dr. Morin also won three research and distinction awards from the Advertising Research Foundation (2011, 2014, 2016) for his research on the effect of advertising and propaganda messages on the brain.