Media technologies have played a crucial role keeping much of society functional in the face of the enormous social, economic and political upheaval due to COVID-19. While humans are adaptable and resilient, rapid change and an uncertain environment creates both practical and psychological challenges and opportunities.
This panel brings together Media Psychology experts to discuss the long-term impact and strategic issues across industries and give their views on: Which changes will be temporary? What disruptions will be permanent? What will recovery look like?
Kristian Aloma, PhD: The pressures on brand communications and marketing strategies
David Caplan, MA: Mass media storytelling and what people want during a crisis.
Linda Durnell, PhD: The trends emerging in medical technology and healthcare delivery.
David Peck, PhD: How higher education can adapt and recover.
Pamela Rutledge, PhD, MBA: Restoring trust and redefining entertainment experiences.
Tunisha Singleton, PhD: The implications for sport entertainment and sports fan experience.
Caryn Wiley-Rappaport, PhD: The implications for consumer and brand research.
Moderator: Jerri Lynn Hogg, PhD
Date, Time & Location: Friday, July 17, 2020. 2:45 – 3:45 pm (PT)